Filters

A filter modifies the data in a funnel after it has originated from a source.

Some filters may only make subtle changes to your data.

Some may make drastic transformations, completely changing the nature of the information.

Some may in fact stop your funnel from operating. This is often found in filters that delay or alter the timing of your output, such as Throttle, which ensures that analytics are not written too quickly.

After passing through your filters, your data proceeds to the sinks.